Title:
Olympus' Troubles: What Would Peter Drucker Have
Said?
Description: This is
a VOA Special English Economics Report.
See text below
Text:
In December, the Japanese electronics company
Olympus made a public apology. It said company
officials hid over one billion dollars in losses
going back to the nineteen nineties. Olympus said it
was investigating and considering legal action
against some of its current and former officials.
The company's stock lost half its value between
October and December. The problems at Olympus seemed
to come from thinking more about declaring profits
in the short-term instead of building real value.
This was one of the issues considered by management
expert Peter Drucker over his long career. Peter
Drucker died in two thousand five. But many of his
ideas remain very meaningful today. Drucker liked to
share his knowledge not by answering questions but
by asking them. He once said business people must
not ask "what do we want to sell?" but "what do
people want to buy?" He taught at the Claremont
Graduate School of Management in California for over
thirty years. He advised companies on business
methods. And he wrote thirty-nine books on business
and economic ideas. Peter Drucker was born in
Austria in nineteen nine. In the late nineteen
twenties, he worked as a reporter in Frankfurt,
Germany. He also studied international law. He fled
Germany as Adolf Hitler came to power in nineteen
thirty-three. Drucker spent four years in Britain as
an adviser to investment banks. He then came to the
United States.In the nineteen forties, Drucker
argued that the desire for profit was central to
business efforts. He also warned that rising wages
were harming American business.He was later invited
to study General Motors. He wrote about his
experiences in the book "The Concept of the
Corporation." In it, he said that workers at all
levels should take part in decision-making, not just
top managers.Later in his career, he warned that
businesses that seek only profit growth help their
competitors. Peter Drucker received the Presidential
Medal of Freedom from President George W. Bush in
two thousand two. He lived a long life; he died at
the age of ninety-five. Drucker was a voice for
change and new ways of thinking about social and
business relations. He used terms like "knowledge
workers" and "management goals." Many of his ideas
have become highly valued in business training and
politics. For VOA Special English, I'm Carolyn
Presutti.
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